Leveraging Microsites to Offset the Amazon Threat

In e-commerce competition is fierce, and it can be difficult to stand out, excel and do something that others don’t.

A single retail website no longer cuts it in the real world. With Amazon sucking up a whooping 40% of all online trade (and growing fast) you need to move to a multi-channel approach now.

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Technology Writer

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Adam Mackay

Adam Mackay

Technology Writer

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